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Customer-Centric Performance Branding

DO YOU KNOW

WHAT CUSTOMERS

SAY ABOUT

YOUR BRAND? 

"A brand IS NOT what executives say it is.

A brand IS what the customer says it is."

-Marty Nuermier-

EVIDENCE-BASED BRAND STRATEGY WITH REAL-TIME ITERATIVE CONSUMER VALIDATION.   

WE BRAND DIFFERENTLY 

CLIENT  |   GADGET GUARD

CLIENT  |   BABE ORIGINAL

CLIENT  |   ISAGENIX

CLIENT  |   WESTGATE HOTEL

CLIENT  |   LAFAYETTE 148

CLIENT  |   GRAND AMERICA HOTELS

CLIENT  |   BONDI BOOST

CLIENT  |   CLE DE PEAU BEAUTE

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"Working with Dr. Chelsea Shields has been an absolute game-changer for me. Her brilliance, intuition, and strategic guidance helped me gain incredible clarity on my personal brand. She doesn’t just guide — she empowers, uplifts, and brings out the very best in you."

Lavanya Mahate

CEO Saffron Valley Restaurants & RISE Culinary Institute

OUR BRANDING PROCESS

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PERFORMANCE BRANDING

CLIENT  |   ISAGENIX
CLIENT  |   LAVANYA MAHATE
CLIENT  |   GRANDE COSMETICS
CLIENT  |   GRANDE COSMETICS

360  ENTERPRISE BRANDING & REBRANDING

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360  BRAND POSITIONING & COMPETITIVE DIFFERENTIATION

o

NPD/PRODUCT BRANDING
& REBRANDING

360  PERSONAL BRANDING & REBRANDING

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For A Limited Time ONLY...

QUICK BRAND HELP

Branding

$500

BRAND DR: CONSULTATION
Ask Dr. Shields for advice on a specific brand problem.

3 STEPS  |  3 DELIVERABLES

 

Brand Beauty Products

$1,000

BRAND DR: DIAGNOSIS
Ask Dr. Shields to look under the hood of your brand, to diagnose what is wrong and how it can be fixed.

 
5 STEPS  |  4 DELIVERABLES

Product Packaging

$1,500

BRAND DR: READING
A holistic, industry-best practice, analysis of what your current brand is signaling to the world. 


6 STEPS  |  4 DELIVERABLES
 

BRANDING SERVICES

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Sale Branding

Request A Custom Branding Quote

Please take a moment to fill out this form.

 

Thank You!

We believe branding without listening to your customers,

is like getting dressed without looking at your clothes.

It never turns out right. 

"Dr. Chelsea Shields is always research-driven and knows how to dig deep to find the insights and patterns that make your brand special. Once she helps define your brand’s North Star, she builds out the rest of the platform—audience segmentation, messaging architecture, and everything in between."

-Christian Hansen-

Founder & Creative Director @ Hint Creative Agency

Multi Storey Building

The Primary Rule

In Real Estate Is: 

LOCATION.

LOCATION.

LOCATION. 

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Introducing Our Proprietary 

MULTI-LAYERED BRAND POSITION OPTIMIZATION PROCESS (MBPOP) 

Compare and contrast your current and ideal brand positioning across a variety of controls, competitors, & industry best practices. 

The 5-Ingredient Secret Sauce To Performance Rebranding.

-Written By, Dr. Chelsea Shields-
06/23  |  Utah Business Magazine

 

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Let's Brand Together!

Every brand we touch @ Brandthropologie goes through a rigorous process of consumer research, customer validation testing, and placebo-enhancement to make sure your brand is optimized for peak performance & emotional impact.

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